How to set up call tracking for Google Ads campaigns
Call tracking reveals which Google Ads generate actual phone leads, not just clicks. Learn a proven 4-phase setup that cuts wasted spend by 34% and increases conversion rates by 22%.
How to track phone call leads from Google Ads in GA4
Tracking phone calls from Google Ads is the missing piece in your GA4 setup. In this guide, we show you exactly how to connect call tracking data to measure which ads drive real leads.