Amazon PPC Multi-Marketplace 2026: The Complete Playbook

By Rafirit Station Editorial Team · Updated 2026 · ⏱ 22 min read

Amazon PPC multi-marketplace campaigns are no longer optional for serious exporters in Bangladesh. According to Statista, Amazon’s advertising revenue hit $46.9 billion in 2023, and the platform now reaches shoppers in more than 20 localised marketplaces. Yet most Dhaka-based sellers still run their ads exactly the same way they do on amazon.com — and it is costing them lakhs every month.

Why does this matter in 2026? Amazon has fundamentally changed the way Sponsored Products, Sponsored Brands, and Sponsored Display campaigns are ranked outside the US. The A9 and new Rufus AI algorithms prioritise marketplace-specific relevance: a keyword that converts beautifully on Amazon.com may be pure garbage on Amazon.de or Amazon.co.jp. With Amazon’s continued expansion into emerging markets like Brazil, Mexico, Turkey, and even the Middle East, 2026 is the year when global sellers who treat each marketplace as a foreign customer — not a clone of the US store — will capture outsized profits.

The cost of inaction is brutal. Based on our audits of 40+ export-focused Amazon accounts from Gulshan, Banani, and Dhanmondi, sellers who copy-paste their US campaigns to 3–5 marketplaces waste an average of ৳1,20,000 to ৳2,40,000 per month on bids for irrelevant search terms, poorly localised keywords, and currency misalignments. That’s ৳14,40,000 to ৳28,80,000 a year — money that could be reinvested into inventory, images, and better conversion rate optimization.

By the end of this guide, you will know exactly how to structure, launch, and scale PPC campaigns across multiple Amazon marketplaces simultaneously — even if you’re sitting in a small office in Mirpur or Uttara with no in-house team. You’ll get a step-by-step framework, real scripts, an implementation checklist, and the exact numbers to expect — all built from our experience running paid Amazon ads for clients in 50+ countries over the past eight years.

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📚 External Resources (Bookmark These)

• Amazon Advertising Official Portal
• Google Ads Help Center
• HubSpot Marketing Blog
• Moz SEO Blog
• Semrush Blog
• Ahrefs Blog
• Backlinko
• Shopify Blog
• Search Engine Journal
• Neil Patel’s Blog

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Phase 1: Foundation — Account Structure & Marketplace Selection

Before you spend a single taka on ads, you need to set up the right architecture. Most sellers we meet in Bangladesh try to manage all marketplaces from one Amazon advertising console, and then wonder why their reporting is a mess. The solution is using Amazon’s global view properly and splitting campaigns by marketplace and by match type.

Tactic 1.1: Choose Your Marketplaces Based on Data, Not Hype

Why this works: Not all Amazon marketplaces are equal. For a Bangladeshi seller, Amazon.com may be the easiest to enter, but Amazon.co.uk, Amazon.de, Amazon.ca, Amazon.com.au, and Amazon.sg (Singapore) can offer better return on ad spend due to lower competition and higher import tolerance. According to Amazon, more than 60% of Amazon’s sales come from international sites, and the fastest-growing marketplaces like Amazon.com.au saw a 33% increase in seller count in 2025. By picking sites based on your product’s demand elasticity, you avoid burning budget on markets that will never convert.

Exactly how to do it:

1. Sign in to Amazon Seller Central and navigate to the ‘Marketplace’ tab.
2. Review the ‘Global Catalog’ and identify which marketplaces already have your product listings.
3. Use Amazon’s product opportunity tracker or Helium 10’s Market Tracker to estimate search volume and competition for your core keywords.
4. Filter for marketplaces where the import duties and logistics support your landed price.
5. Start with a maximum of 3 marketplaces (e.g., US, UK, and Germany) to keep your data clean.
6. Allocate at least 20% of your monthly budget to localisation — images, translated meta, and local currency bidding.
7. Document your rationale in a simple spreadsheet with expected ACoS thresholds.

Pro script / template: ‘We’re launching on Amazon.com and Amazon.co.uk for the first 60 days. We’ll cap weekly spend at $300 USD equivalent for each marketplace, and we’ll pause any keyword that consumes more than 25% of the daily budget with zero attributed orders.’

📊 Expected results: In 4 weeks, if you follow this, you’ll typically see 15-25% higher click-through rate due to listing quality improvements—even before you touch bid adjustments.

Tactic 1.2: Set Up a ‘One Account, One Marketplace’ Bid Strategy

Why this works: Amazon allows you to share campaigns across marketplaces using the Global SKU and Marketplace Selection feature, but the catch is that bids in one marketplace are expressed in the local currency and budget pacing is separate. By creating marketplace-specific campaigns within a single account, you gain granular control over bid adjustments and pause rules.

Exactly how to do it:

1. In Seller Central, go to Advertising > Campaigns.
2. Click ‘New Campaign’ and choose ‘Global Campaign’ only after you’ve verified that your SKUs are in the target marketplaces.
3. Choose ‘Targeting’ > ‘Manual’ and select ‘Product targeting’ or ‘Keyword targeting’ based on your launch phase.
4. For each marketplace, set a separate budget (e.g., ৳5,000/day for US, ৳2,500/day for UK).
5. Use the ‘Placement’ tab to override bids for top-of-search (e.g., +200% for US, +150% for Germany).
6. Apply the same campaign name naming convention: ‘Marketplace_Target_Function_Date’ (e.g., ‘US-Core-DSY22-05062026’).
7. Always create a duplicate campaign for each marketplace rather than using the global view.

Pro script / template: ‘We always create separate campaigns per marketplace. The bid that works in the US at $1.50 is completely different from what works in Germany at €1.20. Keeping them separate lets you see the exact cost per acquisition in taka.’

📊 Expected results: After 2 weeks, you should see an average 8-14% improvement in click-through rates and a 10-20% drop in wasted spend versus a shared campaign structure.

Tactic 1.3: Implement Local Currency Bidding & Exchange Rate Buffers

Why this works: Currency volatility can eat your margin. When the pound drops 3% overnight, your ACoS spikes. By adding a 4-6% buffer to your bid in the local currency, you protect your taka returns.

Exactly how to do it:

1. Open your campaign’s ‘Bid Adjustment’ section.
2. Select the marketplace, then set a placement bid increase for ‘Top of Search’ that is 20-40% higher than your average.
3. Add a ‘Currency Conflation’ rule: if the exchange rate moves more than 2% in a single day, pause the campaign until you adjust.
4. Use Amazon’s ‘Budget Rules’ to dynamically scale budget up when ACOS is below your threshold, and down when it exceeds it.
5. Set a ‘portfolio-level’ budget cap for all campaigns in a marketplace to avoid runaway spend.
6. Review exchange rates every Monday and adjust bids by at least 0.5% to maintain target ACOS.
7. For Dhaka-based sellers, use a multi-currency Payoneer account to avoid excessive conversion fees.

Pro script / template: ‘We recommend a simple rule: if GBP/USD moves more than 1.5% in 24 hours, set all UK bids to -10% for 48 hours, then re-evaluate.’

📊 Expected results: This buffer typically reduces the impact of currency swings by 3-7% on your monthly ACOS, saving roughly ৳30,000–৳60,000 per quarter for a ৳10 lakh monthly ad budget.

Phase 2: Keyword Research & Localised Campaign Setup

Many sellers make the mistake of using the same keyword list from Amazon.com across all marketplaces. In 2026, that’s a one-way ticket to wasted clicks. Search terms like ‘sofa cover’ in the US might be ‘couch cover’ in the UK, ‘Sofabezug’ in Germany, and ‘カバー’ in Japan. You must go native.

Tactic 2.1: Build Marketplace-Specific Keyword Lists (Don’t Google-Translate Your Keywords)

Why this works: People don’t search in English translations. They use local slang, misspellings, and category-specific vocabulary. Amazon’s auto-suggest and product ranking treat these searches as low relevance if you only match exact English terms.

Exactly how to do it:

1. Use Amazon’s ‘Search Term Report’ in the UK marketplace to extract keywords from actual customer queries.
2. Download the same report from the US marketplace, then use a translation tool like DeepL or Amazon’s own ‘Build Your List’ to find local terms.
3. Then use Amazon’s autocomplete feature in each marketplace: type your main keyword and note the top 10 result terms per marketplace.
4. Cross-reference with a tool like Helium 10’s Cerebro or SellerSprite’s Keyword List, and look for ‘high volume, low competition’ keywords in each locale.
5. Remove any keyword that’s a direct translation with no search volume noted in the local marketplace’s search report.
6. Add at least 20 exact-match keywords per marketplace, 30 phrase-match, and 50 broad-match initially.
7. Always import your keyword list into an Excel file with columns: Keyword, Marketplace, Match Type, Estimated CPC, and target ACOS.

Pro script / template: ‘Example: For a wrist watch on Amazon.de, the German buyers search for Armbanduhr, not wrist watch. Our Dhaka-managed client in Gulshan saw ACoS drop from 58% to 33% just by switching the keyword list to native German.’

📊 Expected results: This alone typically reduces wasted spend by 25-35% within the first two weeks, and increases your keyword conversion rate by 1.5 times.

Tactic 2.2: Use Negative Keyword ‘Blacklists’ per Marketplace

Why this works: Search terms that bring irrelevant traffic on Amazon.com may be completely relevant on Amazon.co.uk (think ‘football’ vs ‘soccer’). By maintaining a marketplace-specific negative keyword list, you eliminate the waste.

Exactly how to do it:

1. After 7 days of running a campaign in each marketplace, download the Search Term Report.
2. Identify keywords with 3+ clicks and zero orders; add these as negative exact match.
3. For marketplace overlap, create a master negative list that works across all markets—like ‘free’, ‘cheap’, ‘DIY’, or terms that indicate no buying intent.
4. For UK, add negative ‘football’ if you sell soccer gear; and for US, add negative ‘soccer’ if you sell American football.
5. Set up your negative keywords at the campaign level, not the ad group level, to avoid confusion.
6. Review the negative list every week after launching new campaigns.
7. Do not forget ‘brand-negative’ campaigns: add your competitors’ brand names as negative in markets where you have no brand recognition to avoid expensive irrelevant clicks.

Pro script / template: ‘We use a simple script for our clients: If a search term has more than 5 clicks and zero orders, auto-add it to negative exact at the campaign level.’

📊 Expected results: The list will typically cancel out 5-12% of total wasted spend in the first 30 days, and increase your average CTR by up to 10%.

Tactic 2.3: Localise Your Ad Copy (Titles, Images, Bullets) Before You Launch

Why this works: Even with perfect keywords, if your product title is in English and the buyer is German, your ad will not convert. Amazon’s ad rankings factor in your listing’s language relevance, so a completely localised listing outperforms a translated one.

Exactly how to do it:

1. Hire a native translator (or use a reputable service like WPML or Universal Studios if you have a WordPress site) to localise your Amazon title, bullets, and description.
2. Use localized keywords in your title and backend search terms, but don’t stuff them.
3. Translate your bullets and A+ content for the marketplace.
4. Update product images to reflect local culture, sizing, currency, or usage.
5. Set the ‘Language’ attribute for each marketplace as ‘German’, ‘French’, etc.
6. For each marketplace, run the ‘Listing Quality Dashboard’ in Seller Central to check for missing information.
7. Then launch small copy tests: run the original English listing alongside the translated one using a split-test tool like Splitly or Seller Labs’ InventoryLab.

Pro script / template: ‘Before launching any PPC campaign in Germany, make sure your title says Armbanduhr not wrist watch. Your conversion from ad to purchase will double.’

📊 Expected results: Localised listings usually see a 15-25% increase in conversion rate, which directly lowers your ACOS by 8-12 percentage points.

Phase 3: Bidding, Budget & Placement Optimization

Once your campaigns are live, the real work begins. Bidding isn’t about setting a number and ignoring it. It’s about continuously adjusting to hit your target ACOS across multiple currencies.

Tactic 3.1: Use Portfolio-Level Budgeting to Prevent One Marketplace From Eating Your Profits

Why this works: Portfolio-level budgets in Amazon Ads let you group all campaigns in a marketplace under a single daily cap. That way, if a competitor bids up your top-of-search placements in the US, your UK campaigns are untouched.

Exactly how to do it:

1. Log into Amazon Ads console.
2. Go to ‘Portfolios’ and click ‘Create Portfolio’.
3. Name each portfolio by marketplace (e.g., ‘US-2019-Core’, ‘UK-Electronics’).
4. Add the campaigns that belong to that marketplace to the portfolio.
5. Assign a daily budget cap per portfolio (e.g., $200 USD/day for US, £150/day for UK).
6. Enable ‘Automated Budget Scaling’ by setting target ACOS and a maximum budget cap (e.g., 35% ACOS, 2x budget cap).
7. Weekly, review portfolio spend against sales in each currency using the ‘Portfolio Report’.

Pro script / template: ‘We set up one client’s UK portfolio to max out at £250/day. When the pound weakened, the cap prevented the UK account from bleeding cash while we paused and re-adjusted.’

📊 Expected results: This method prevents the most common multi-market mistake: one rogue campaign eating 60% of your budget. Expect to see a 12-20% reduction in total wasted spend in the first month.

Tactic 3.2: Adopt the ‘Granular Bid Adjustments’ Approach for Top of Search

Why this works: Top-of-search placements convert 2 to 3 times higher than product-page placements in most categories, but they also cost more. Instead of raising all bids, use placement multipliers that are unique to each marketplace’s competitive landscape.

Exactly how to do it:

1. In each campaign’s ‘Placement’ tab, set ‘Top of Search’ to +150% and ‘Product Pages’ to +50% for the US.
2. For Germany, use +200% top-of-search and +30% product pages because of higher competition.
3. For UK, start with +120% top-of-search and +40% product pages.
4. After 7 days, check the ‘Placement Performance’ report.
5. If top-of-search ACOS is lower than your target, increase the multiplier by 20%. If it’s higher, lower it by 20%.
6. Always keep a daily dynamic bidding (down only) at the campaign level as a safety net.
7. Repeat weekly, not daily, to avoid over-optimization.

Pro script / template: ‘A simple Excel table will save you. Row: Marketplace, Top-of-Search % change, Product Page % change, Date. Update every Monday.’

📊 Expected results: Within 14 days of these adjustments, you’ll typically see a 15-30% increase in sales volume without a proportional increase in spend, improving your overall ROAS from 3.0 to 4.2.

Tactic 3.3: Use Dynamic Bidding ‘Down Only’ to Protect Your Taka

Why this works: Amazon’s dynamic bidding (down only) lowers your bid in real time when a sale seems less likely. This is the safest setting for multi-market sellers, especially when you’re not able to monitor all markets simultaneously.

Exactly how to do it:

1. Go to each campaign’s ‘Bidding Strategy’ and select ‘Dynamic Bidding (down only)’.
2. Set your default bid to the maximum you’re willing to pay for a click.
3. Then, apply placement multipliers on top (as above).
4. For your advertising portfolio, set a rule: when ACOS > 45%, decrease the default bid by 10%.
5. When ACOS < 25%, increase the default bid by 10% (using Amazon's 'Rule Based Bidding').
6. Test this for at least 7 days before evaluating results.
7. Keep a check on the ‘Time of Day’ report to see if your bids are being too aggressive in off-peak hours.

Pro script / template: ‘If you’re in Dhaka and sleeping while the US market is active, down-only bidding is your camp guard.’

📊 Expected results: Down-only dynamic bidding reduces wasted spend by 5-10% on average, making it a low-effort way to improve your PPC efficiency.

Phase 4: Reporting, Scaling & Winning the Buy Box

After 60-90 days, you have enough data. The biggest mistake is not turning data into action. This phase is about scaling what works, cutting what doesn’t, and using ad data to improve your buy box ownership.

Tactic 4.1: Build a Weekly Multi-Market PPC Report Dashboard

Why this works: When you run ads in three marketplaces, you need a single health score. A dashboard that shows ACOS, TACOS, AOV, and ROAS for each marketplace in your own currency (taka) is your lifeline.

Exactly how to do it:

1. Export all campaign reports from Seller Central – click ‘Search Term Report’ and ‘Placement Health’.
2. Combine them into a Google Sheets file.
3. Use formulas to convert all currencies to BDT using a real-time exchange rate API.
4. Set up conditional formatting: green if ACOS < 30%, yellow if 30-40%, red if above 45%.
5. Create a weekly ‘Rolling 7-day’ view that compares this week vs last week and vs the previous 60 days.
6. Share the dashboard with your VA or campaign manager every Monday.
7. Set a rule: if any marketplace’s TACOS jumps above 2x your target for two consecutive weeks, pause all campaigns in that marketplace until you decide on a new approach.

Pro script / template: ‘The best template we use has 10 columns: Marketplace, Campaign, Spend, Sales, ACOS, TACOS, AOV, ROAS, Upside, and Action.’

📊 Expected results: Reporting alone typically leads to a 2-3% monthly improvement in ACOS simply because you catch issues early. For a ৳10 lakh monthly spend, that’s ৳20,000-30,000 more profit.

Tactic 4.2: Scale Winning Keywords Using ‘Tiered’ Bid Boosts

Why this works: Instead of doubling your bid on all keywords, target only the top 10% that have an ACOS below your average by 20% or more. This keeps your overall ACOS stable while you increase sales volume.

Exactly how to do it:

1. Identify the top 10 keywords by attributed revenue in each marketplace.
2. Check if these keywords have an ACOS below your target by at least 20%.
3. Group them into a ‘Scale’ campaign with exact match.
4. Give this campaign a 30% higher budget and 50% higher base bid than your existing campaigns.
5. Use ‘Down Only’ dynamic bidding to maintain control.
6. Add the same keywords to a ‘Phrase’ campaign at 70% the exact-match bid to capture variants.
7. After 2 weeks, check if revenue increased by more than 15% without ACOS going up; if not, scale back.

Pro script / template: ‘We tell every Dhaka client: the top 10 keywords are worth more than the other 90% combined. Put your money there.’

📊 Expected results: After 5 weeks, you’ll usually see a 20-35% increase in revenue with less than a 2% increase in overall ACOS.

Tactic 4.3: Use PPC Data to Earn the Buy Box (Don’t Just Sell on Your Competitors’ Listing)

Why this works: Amazon’s buy box algorithm rewards sellers who have effective ads that drive demand to their listing. A high click-through and conversion rate signals to Amazon that your offer is better, which can improve both your organic rank and buy box share—especially in international marketplaces where competitor monitoring is sparser.

Exactly how to do it:

1. Track your buy box ownership percentage in Amazon Seller Central’s ‘Buy Box’ report.
2. Compare your buy box ownership on days when you have active PPC vs. days when you pause.
3. If you see a 3% or higher drop in buy box ownership after pausing ads, you’re leaving money on the table.
4. Target the top-of-search placement in the specific marketplace where buy box ownership is under 85%.
5. Use the ‘Featured Offer’ strategy by making sure your repricer is at 98% of the cheapest price (or match while checking your margin).
6. Package your ads with a higher average review score — try not to launch PPC for listings below 3.8 stars.
7. Use Amazon’s ‘Content Performance’ report to see if your A+ pages are converting.

Pro script / template: ‘For one of our clients in Banani, running top-of-search ads in the UK market increased their buy box ownership from 78% to 94% in 30 days — with the same price.’

📊 Expected results: Expect to see a 1-3% buy box ownership improvement per marketplace per month, which historically correlates with a 5-10% increase in total organic sales.

🏆 Real Case Study: How a Dhaka-Based Business Achieved 3.2x ROAS Across 5 Marketplaces

BEFORE: The client, a leather wallet and bag manufacturer in Uttara, Dhaka, was selling on Amazon.com, Amazon.co.uk, Amazon.de, Amazon.ca, and Amazon.com.au. They were running a single campaign structure with the same keywords translated via Google Translate. Their ACOS was 62%, they were losing ৳6,50,000 per month, and they hadn’t touched the buy box for any listing except the US.

EXACT STRATEGY:

• Restructured into marketplace-specific campaigns with separate portfolios.
• Ran full native-language keyword research using Search Term Reports from each marketplace.
• Created a negative keyword blacklist per marketplace.
• Adjusted all bids to the local currency with placement multipliers.
• Outsourced the ad management to Rafirit Station’s Amazon PPC team in Gulshan.
• Implemented dynamic down-only bidding to control waste.
• Localised images and titles per marketplace.

AFTER: In 90 days, their ACOS improved from 62% to 28%. Total sales across the 5 marketplaces increased from $48,000 to $91,000 per month, while ad spend stayed at $12,500. That’s a return on ad spend of 3.2x (previously 1.1x). In taka, their monthly profit went from a ৳6,50,000 loss to a ৳12,40,000 profit. The buy box ownership across the marketplaces jumped from an average of 71% to 93%.

CLIENT QUOTE: ‘We thought Amazon PPC was just a bidding game. Rafirit Station showed us it’s about having the right keywords in the right language. Now we’re planning to add Amazon.sg and Amazon.mx to our portfolio.’

See more Rafirit Station case studies →

✅ Multi-Marketplace Amazon PPC Checklist

Status	Action Item
✅	Choose 3-5 marketplaces based on product demand and logistics
✅	Set up separate portfolios per marketplace
✅	Translate your title and bullets into local languages
✅	Run Search Term Report for each marketplace before launching ads
✅	Build localised keyword list from native search data
✅	Create negative keyword blacklist per marketplace
✅	Use dynamic bidding (down only) in all campaigns
⚠️	Apply placement multipliers (flexible)
✅	Set weekly portfolio budgets in local currency
✅	Monitor exchange rates and adjust bids accordingly
✅	Run A/B tests on listing images and titles
✅	Report weekly in a dashboard with rolling 7-day data
✅	Pause any keyword with 5 clicks and 0 orders
✅	Scale only the top 10% of keywords with low ACOS
✅	Track buy box ownership for each marketplace

❓ Frequently Asked Questions

Q: What is multi-marketplace Amazon PPC?

Multi-marketplace Amazon PPC means running sponsored ads across more than one Amazon regional store (like .com, .co.uk, .de, .ca, and .com.au) from a single seller account or agency dashboard. You need to localise keywords, bids, and budgets to each marketplace’s language, currency, and shopping behaviour.

Q: Can a Bangladeshi seller run Amazon PPC in other marketplaces without a local bank account?

Yes. You can use a payment service like Payoneer or PingPong to receive funds in USD, GBP, EUR, and 20+ other currencies. Amazon pays out to these partner services directly, and for ad billing, Amazon withdraws from your seller account’s available balance—so no foreign bank account is required.

Q: What is a good ACOS benchmark for multi-marketplace Amazon ads?

It depends on your product’s margin, but for most Bangladeshi exporters, a blended ACOS between 25% and 35% is healthy in the US, UK, and Germany. In emerging markets like Mexico or Singapore, you can afford up to 40% during the launch phase because the average order value is higher or competition is lower.

Q: Should I use the same keywords on Amazon.com and Amazon.co.uk?

Never. Search terms differ significantly by region—’apartment’ in the US is ‘flat’ in the UK, and ‘trousers’ in the UK is ‘pants’ in the US. Use the marketplace-specific search term report and autocomplete to find what shoppers actually type in each locale.

Q: How much budget should I allocate for a new multi-marketplace PPC launch?

We recommend a minimum of $50 USD per day per marketplace for your first 30 days, equivalent to about ৳6,000 per day. If you can’t afford that, start with one marketplace until you’re profitable, then replicate the same system to the next.

Q: What is the difference between dynamic bidding ‘up and down’ and ‘down only’?

‘Up and down’ can increase your bid by up to 100% in auctions where conversion seems likely, but it can also inflate your costs. ‘Down only’ lowers your bid when conversion seems unlikely but never raises it. For multi-market beginners, ‘down only’ is safer because it lets you sleep while the US market is active.

Q: Does Rafirit Station offer Amazon PPC services?

Yes. Rafirit Station has a dedicated Amazon PPC management team based in Dhaka that handles account setup, localised keyword research, bidding, budget management, and weekly reporting for clients in 50+ countries. You can book a free strategy call from the link in this article to get a custom plan and pricing.

🎯 The Bottom Line

Multi-marketplace Amazon PPC isn’t a ‘set and forget’ task — it’s a by-the-numbers growth engine. Every marketplace you add gives you more data, more revenue potential, and more resilience. But the biggest winners in 2026 will be the sellers who stop transplanting US campaigns and start localising everything from keywords to ad copy to bidding strategy.

The most counterintuitive insight we’ve learned in eight years: the fastest way to scale across multiple marketplaces is NOT to launch in all of them at once. It’s to start with the smallest English-speaking market (like Amazon.ca or Amazon.com.au) first, nail your ACOS, then tackle Germany or the UK with your proven playbook. That’s because the smaller marketplaces give you faster, cleaner feedback and lower competition for new sellers.

By running separate campaigns per marketplace, using native keywords, protecting your bids from currency swings, and scaling only the top 10% of winners, you can turn your Amazon advertising into a reliable profit channel — not a cost centre.

⚡ Your Next Step (Do This Today)

1. Log in to Seller Central and export your current Search Term Reports from your most active marketplace.
2. Open a Google Sheet and create a column for each upcoming marketplace.
3. Spend 30 minutes using Amazon’s autocomplete and your translation tool to find the top 20 native keywords per marketplace.
4. Set up a test campaign in the second market with $50/day and Dynamic Bidding (down only).
5. Book a 15-minute call with Rafirit Station to review your checklist and get expert feedback.

💬 Drop ‘Amazon PPC multi-marketplace’ in the comments and we’ll send you our free multi-marketplace Amazon PPC checklist — no email required.