Rafirit Station runs full-funnel Meta Ads for 80+ businesses — lead generation, e-commerce sales, Reels ads, retargeting, and Pixel + CAPI setup. Certified, data-driven, and profitable from month one.
Avg. ROAS
Avg. CPA Drop
Accounts Managed
Certified & Verified In
Meta Ad Formats
From Reels ads to dynamic catalogue campaigns — we run every Meta ad type with creative strategy and performance data behind every decision.
Short-form video ads on Instagram Reels and Facebook — the highest-reach, lowest-CPM format in 2025. We script, edit, and optimise for watch time and conversion.
Automatically show the right products to the right people. Dynamic product ads personalise based on browsing behaviour — perfect for e-commerce retargeting.
Native Facebook Lead Ads with pre-filled forms — collect phone numbers, emails, and enquiries without users leaving Facebook. Ideal for services, clinics, real estate.
Re-engage website visitors, video viewers, page engagers, and cart abandoners. Custom audiences + lookalike expansion — the highest ROAS campaigns we run.
Full-screen, immersive story ads on Instagram and Facebook. Swipe-up CTAs, countdown timers, and interactive elements — built for mobile-first Dhaka audiences.
Multi-image or multi-video carousel ads to showcase product ranges, before/afters, or service options — significantly higher engagement than single-image ads.
Click-to-Messenger and Click-to-WhatsApp ads — extremely popular in Bangladesh. Customers start conversations directly from the ad. Ideal for Dhaka local businesses.
Meta's AI-powered shopping campaigns — automatically optimise across placements, audiences, and creatives. We set up, seed, and scale Advantage+ for maximum ROAS.
What's Included
We handle every layer of your Meta advertising — from strategy, creative, and audience building to pixel tracking, CAPI setup, and weekly optimisation.
Awareness → Consideration → Conversion — structured campaigns for each funnel stage with cold, warm, and hot audience segmentation.
We script, design, and produce static images, carousel ads, and short-form Reels/Stories video content — creatives that stop the scroll and drive action.
Full Pixel installation, custom events, Conversions API (server-side) setup — protecting your data post-iOS 14 and ensuring accurate attribution.
Creative A/B tests, audience expansion, budget reallocation, frequency monitoring — continuous improvements, not set-and-forget campaigns.
Weekly performance updates, monthly deep-dive reports with ROAS, CPL, and CPA breakdown, plus a monthly strategy call with your Meta Ads specialist.
Performance Benchmarks
Avg. ROAS — all campaign types
Avg. CPA reduction in 90 days
Avg. CTR (vs 0.9% industry norm)
Avg. cost per lead — Dhaka market
📍 Dhaka advantage: 92% of Bangladeshis on social media use Facebook daily. We know the Dhaka audience — Eid peaks, seasonal spending cycles, local triggers, and the Click-to-WhatsApp strategies that convert Bangladeshi consumers better than any other ad format.
Packages & Pricing
Fixed monthly management fee — not a percentage of spend. We're incentivised to maximise your results, not your ad budget.
💡 You always pay Meta directly — we never hold your ad budget. Management fee is charged separately. Ask about enterprise pricing →
📋 Lead Gen is our most popular service for Dhaka businesses — clinics, real estate, coaching, law firms & services. Discuss your industry →
Proven Results
These are verified results from active Meta Ads accounts managed by Rafirit Station — not estimates or projections.
Average ROAS
All Meta campaignsAvg. CPA Reduction
Within 90 daysAvg. Cost Per Lead
Dhaka service businessesActive Accounts
BD & worldwideA Dhaka real estate developer was paying ৳8,500 per qualified lead. We rebuilt their campaign with Click-to-WhatsApp ads, Instagram Reels property tours, and precise geo-targeting in Gulshan, Banani & Bashundhara. Cost per qualified lead dropped to ৳1,200.
Cheaper CPL
Click-Through
Leads/Month
A Bangladeshi fashion brand had 1.8× ROAS on Meta. We set up Advantage+ Shopping, rebuilt their product catalogue, added CAPI tracking, and produced UGC-style Reels ads. ROAS hit 9.4× in 60 days. Eid campaign generated ৳28 lakh revenue in 5 days.
ROAS
Eid Revenue
CPA Drop
A Dhaka diagnostic centre wanted more test bookings. We ran Facebook Lead Ads with appointment forms, Instagram Stories with health awareness content, and Click-to-WhatsApp for instant bookings. Patient appointments from Meta tripled in month one at ৳180 per booking.
More Bookings
Cost/Booking
Form Fill Rate
How We Work
From first call to profitable campaigns in 5 days — here's exactly how we build and launch your Meta Ads the right way.
We audit your current Meta account (or start from scratch), analyse competitors' ads in your industry, and build a full-funnel strategy brief within 24 hours.
Proper tracking is the foundation. We install and verify your Meta Pixel, set up custom events (Purchase, Lead, Add to Cart), and implement Conversions API for server-side accuracy.
Campaigns structured by funnel stage, audience segments built, and ad creatives designed and produced — static, carousel, Reels videos, and Stories — ready to launch.
Campaigns go live. We monitor delivery, CTR, and CPL hourly for the first 48 hours. Underperforming ad sets paused. Budget shifted to winners within days, not weeks.
Weekly creative refreshes, audience expansion, budget scaling using the 20% rule, and monthly competitor creative audits — continuous improvement every week.
Firing correctly on all pages
Server-side events live
Verified & deduped
Tracking all form fills
Partial match — being fixed
Not set — we'll configure
⚡ Most Dhaka accounts have broken pixel tracking. Our audit finds and fixes all issues within 48 hours.
Why Rafirit Station
The Meta Ads space in Dhaka is full of agencies running boosted posts and calling it advertising. Here's the real difference.
| What You Get | 📘 Rafirit Station | Typical Dhaka Agency |
|---|---|---|
| Meta Blueprint Certified specialists | ✓ All team members certified | ✗ No certification |
| Conversions API (CAPI) setup — not just Pixel | ✓ Always included | ✗ Pixel only (misses 30–40% of conversions) |
| Custom ad creative production (Reels, video, static) | ✓ Full creative team | ✗ Client provides assets |
| Full-funnel campaigns (cold + warm + retargeting) | ✓ Standard architecture | ✗ Just boosted posts |
| Fixed fee — not % of spend | ✓ Incentivised for results | ✗ Higher spend = higher fee |
| Weekly optimisation (not monthly) | ✓ Weekly + alerts | ✗ Monthly "check-ins" |
| Click-to-WhatsApp strategy for BD market | ✓ Specialised setup | ✗ Generic international approach |
| Transparent reporting with actual ROAS data | ✓ Live dashboard + weekly | ✗ Screenshots of reach numbers |
Frequently Asked Questions
We recommend a minimum ad spend of ৳25,000–৳50,000/month ($220–$450) for meaningful campaign data in Dhaka. Our management fee starts from $149/month and is charged separately — you always pay Meta directly. For local Dhaka businesses (restaurants, clinics, retail), ৳30,000/month can generate strong results with Click-to-WhatsApp campaigns. For e-commerce, ৳50,000+ is recommended to fuel the algorithm with enough purchase data.
Yes — you need both. Meta Pixel is browser-based tracking that's been significantly impacted by iOS 14+ privacy changes, ad blockers, and browser restrictions. Studies show Pixel alone now misses 30–40% of actual conversions. Conversions API (CAPI) is server-side tracking — it sends conversion data directly from your server to Meta, bypassing all browser limitations. Together, Pixel + CAPI gives you near-complete attribution accuracy, which directly improves your campaign optimisation and ROAS.
Both serve different purposes and work best together. Facebook/Instagram Ads excel at demand creation — showing your product or service to audiences who aren't actively searching but match your ideal customer profile. This makes Meta ideal for brand awareness, e-commerce, fashion, food, lifestyle, and lead generation for services. Google Ads captures demand — appearing when people already search for what you offer. For most Dhaka businesses, we recommend starting with Meta (lower CPC) and adding Google once Meta is profitable.
We create all ad creatives for you — included in your package. This covers static image ads, carousel designs, and short-form Reels/Stories video content (scripted and edited). For our Growth and Scale packages, we produce video ads specifically optimised for mobile-first Bangladeshi audiences. You'll approve all creatives before they go live. If you have existing photos or videos, we can also repurpose them into high-performing ad formats.
Click-to-WhatsApp ads are Facebook/Instagram ads where the CTA button opens a WhatsApp conversation with your business instead of going to a website. This is enormously effective in Bangladesh because 95%+ of Bangladeshis prefer WhatsApp/Messenger communication over website forms. When someone clicks your ad, they're immediately in a chat with you or your sales team. We set up the campaign, design the ad creative, write the WhatsApp welcome message, and connect to your business WhatsApp number. CPL is typically 40–60% lower than standard lead form ads in the Dhaka market.
Meta Ads typically start generating traffic and initial results within 24–48 hours of going live. However, the Meta algorithm needs a "learning phase" of 50 conversion events per ad set to exit learning mode and optimise fully — this usually takes 7–14 days. Meaningful ROAS optimisation data is available after 30 days. By month 3, your campaigns should be fully optimised, scaled, and performing at peak efficiency. We always set honest expectations and provide week-by-week milestones during your consultation.
Client Reviews
Real reviews from Dhaka businesses and international brands who trust Rafirit Station with their Meta advertising.
"Our Eid campaign was our most profitable ever — ৳28 lakh revenue in 5 days. The Advantage+ Shopping setup and Reels creatives they produced were exceptional. ROAS went from 1.8× to 9.4×. We've never experienced results like this."
"The Click-to-WhatsApp campaign they set up for our clinic is unbelievable. Before, we got 5 enquiries per week from social. Now we're getting 40–60 WhatsApp messages daily from people wanting appointments. CPL dropped from ৳4,200 to ৳180."
"We were paying ৳8,500 per real estate lead. Rafirit Station rebuilt everything — Reels property tour ads, geo-targeted audiences in premium Dhaka areas, and WhatsApp integration. Now we pay ৳1,200 per qualified lead. Absolutely transformed our business."
"I didn't know my Pixel was missing 40% of purchases. After they set up CAPI, our reported ROAS went from 3.2× to 7.8× — same budget, same campaigns, just accurate tracking. The algorithm started optimising properly and results exploded."
"We sell fashion in UAE via Instagram. Rafirit Station manages our Meta account and they genuinely understand the Gulf market. Carousel ads for our abayas and Reels content generate 11.4× ROAS consistently. Best Meta team I've ever worked with."
"Needed Meta campaigns live in 48 hours for Eid. They built and launched everything — Reels ads, Stories, retargeting — in less than 2 days. The campaigns were profitable from day one. They know the Dhaka market seasonal triggers better than anyone."
Ready to Start?
Get your free 24-hour Meta Ads audit — we'll reveal broken tracking, wasted spend, and exactly how to fix it. No commitment required.
Free Consultation
Share your Facebook page or ad account and we'll deliver a complete audit — pixel health, creative score, audience analysis, wasted spend, and an action plan — within 24 hours. Free, no commitment.
We verify your tracking setup and identify all events being missed due to pixel errors or iOS 14 impact.
We find every dollar going to wrong audiences, underperforming placements, and duplicated ad sets.
Which ads are fatigued? Which formats are underused? We give you specific creative recommendations.
A prioritised roadmap specific to your industry, audience, and goals in the Dhaka market.
📘 Request Your Free Meta Ads Audit
Audit delivered within 24 hours. No obligation, 100% free.
🔒 Read-only access only — we never post or spend from your account. Audit delivered within 24 hours.